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Writer's pictureVenezuela Marka

Celebrating Unity and Diversity: Viva La Fiesta Jax Festival 2023

In the heart of Jacksonville, Florida, the vibrant sounds, sights, and flavors of Hispanic culture came alive at the "Viva La Fiesta Jax" festival. This year was particularly special as the festival marked its fifth anniversary, standing as a testament to the city's growing appreciation for the richness of Hispanic heritage.

Venezuela Marka performance

Closing out the Hispanic Heritage Month on its final weekend, October 14th saw an event bubbling with excitement, energy, and most importantly, unity. The festival, a brainchild of Yanira Cardona, has year after year been a beacon of cultural celebration. Her dedication and passion for bridging communities were palpable as diverse groups came together to celebrate their shared and unique heritages.

Venezuela Marka performance

Among the many performers, the Venezuela Marka Foundation took center stage, offering attendees a glimpse into Venezuelan culture and traditions. Through dance, music, and vibrant costumes, the foundation painted a canvas of stories, traditions, and memories that resonated with both those familiar and new to Venezuelan culture.

Venezuela Marka Performance

This event was not just about entertainment; it was about fostering understanding, celebrating differences, and building bridges between communities. It was a vivid reminder that while we may come from different backgrounds, our stories, struggles, and joys are interwoven in the tapestry of the human experience.


As the festival concluded, the air was thick with gratitude – for Yanira Cardona for her visionary coordination, for every performer who shared a piece of their soul, and for every attendee who came with an open heart and left with a richer understanding of the Hispanic heritage.


Here's to many more years of celebrating diversity, unity, and culture at the Viva La Fiesta Jax festival!

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